Ross J Harvey's JAZZFLY VIDEO PRODUCTIONS

Posts in the video production category

Jazzfly Video Productions is a supporter of Women’s Collaborative Hub and proud sponsor of their 1st Annual Women Influencers Awards happening on November 9th 2017.

We accepted being a social media video sponsor for this event  because we believe in celebrating the amazing women that make a difference in our community.

Gabriella, our Sales and Marketing Director managed the Women Influencers Awards social media campaign. Ross our Senior Producer  shot and edited the promotional video.

Our vision was to use a testimonial style video for the campaign.

Several women leaders in our community (Trish Mandewo, Sandra J. Horton, Jodie Wickens and Dr. Nareeta Stephenson)  talk about the importance of recognizing the efforts of all the Unsung Heroes that work for a cause and are worth a recognition.

This video was used in several social media campaigns promoting nominations and event ticket sales.

The event had 132 nominees and more than 200 attendees!

How can we help you promote YOUR event?

 

 

 

 

If you are reading this article it means that you are interested in a promotional video for your company.

You can definitely make an in-house promotional video and you need to consider the following before you do:

  • Define your Audience
  • Clarify your message
  • Determine your budget
  • Write  a script
  • Determine a call-to-action
  • Decide your video length
  • Choose a location
  • Choose the spokesperson
  • Make a shot list
  • Determine your equipment needs (camera, lights, mic)
  • Edit your video and add appropriate music and captions
  • Upload and market your video

Or you can give us a call and we take care of all of that!

We invite you to watch our own promotional video showcasing our clients , events, places and products we worked with this year.

Jazzfly Video Productions focuses on  offering  videos for social media marketing purposes. We want to be part of the marketing plan that takes your business to the next level.

The use of  video marketing is  a very important tactic to solidify your online presence and build and strengthen relationships with your customers.

Online advertisement goes a long way when utilizing video, don’t miss the boat and give us a call!

The Tri-Cities area has a thriving business community and we are very fortunate to connect with different local organizations and help them tell their story through video. We were commissioned to make a promotional video for  Community Ventures Society, a Port Moody Nonprofit organization whose mission is to “Open doors to opportunities for children and adults with developmental disabilities and their families so that they live the life they choose.” The people that work in this institution are true believers of inclusion and change and their work is very inspiring.

We booked a few days to interview key members of the organization as well as some of their clients and families. We learned about the commitment of CVS members and staff to create an inclusive community offering a wealth of services and programs that support their clients. CVS works hard to build bridges and create opportunities to help their clients become independent individuals and prosperous members of society.

The promotional video was requested with the purpose to  promote their services and create awareness in the community. This video will be used in presentations, on social media channels and on their web site.

We were commissioned to create a product video for The HEFT. This is a Canadian company that presented their product at Dragon’s Den Canada.

Their product was massively produced and was picked up by Amazon.com .

A great way to promote a new product is by showing the benefits of the item.

This product showcase video is ready for viewing while visiting e-commerce site Amazon.com –The HEFT Two Pack – Ergonomic Back-saving Multi-tool Auxiliary Handle.

The use of product videos in e-commerce websites are very common and very beneficial to the user.

The use of product videos may:

  • Boost sales and conversion
  • Help with ROI metrics
  • Help with Google rankings
  • Build trust and familiarity with user
  • Increase sharing through social media (word of mouth)
  • Help the laziest user to hit the purchase button

Give your customers the most valuable piece of information using a product video to help them make the decision to buy your products!

 

 

 

Jazzfly Video Productions is excited about attending the 2015 Tri-Cities Chamber of Commerce Business Excellence Awards Gala at the Hard Rock Casino. Our Senior Video Producer Ross Harvey Will be videotaping the highlights of the event. Get in front of the camera and be part of the video!!!! Here is the video of last year’s event that we also produced:

Our video this week is called “Respect your Audience”
Have you ever found yourself surfing the webs for hours? Well that’s me , and I’ve noticed a few interesting facts about my own behaviour while watching a video on the web.

When I read an interesting tag line or intro to a video, I usually click to watch and stay tuned for up to 3 minutes, only if the video catches my attention in the first 30 seconds.
I have seen longer corporate videos (4 + minutes) that are interesting and well made, but they have so much fluff that their message gets lost as well as their audience’s attention.

So what is the ideal length for a corporate video?
I believe it depends on the message you want to send as well as the purpose of your video.
If you are making a video to promote a local charity, an event or running a contest, I would say no longer than 30 seconds to catch your audience’s attention and keep them engaged.
If you are showcasing your company and/or employees, anywhere between 2 to 4 minutes.
And please nothing longer than 5 minutes, and even 5 minutes is a minute too long!!!!

Jazzfly Video Productions worked with The Metro Vancouver Transit Police to create a video supporting the campaign”DON’T TOUCH THE OPERATOR”. A public awareness campaign regarding assaults and harassment on bus operators. The launch included members of the Transit Police, Coast Mountain Bus Company and Unifor 111.
Several CMBC bus operators who have been the victims of assault and harassment on the job were present to relate their experiences. Production and post-production by our Senior Video Producer Ross J Harvey.