Posts in the Short Videos category

When a client approaches us with a video project, we love to listen and bring their vision to reality.

This is why making a promotional video doesn’t have to be a daunting task.

The basic information you need to know is:

– What is the purpose of the video

– What is the message

– What is the call to action

– How will the video be promoted or used.

Having these points clear in your mind will help us translate that vision into images that relate to your brand.

Ready to make a promo video with a fun twist?



If you are reading this article it means that you are interested in a promotional video for your company.

You can definitely make an in-house promotional video and you need to consider the following before you do:

  • Define your Audience
  • Clarify your message
  • Determine your budget
  • Write  a script
  • Determine a call-to-action
  • Decide your video length
  • Choose a location
  • Choose the spokesperson
  • Make a shot list
  • Determine your equipment needs (camera, lights, mic)
  • Edit your video and add appropriate music and captions
  • Upload and market your video

Or you can give us a call and we take care of all of that!

We invite you to watch our own promotional video showcasing our clients , events, places and products we worked with this year.

Jazzfly Video Productions focuses on  offering  videos for social media marketing purposes. We want to be part of the marketing plan that takes your business to the next level.

The use of  video marketing is  a very important tactic to solidify your online presence and build and strengthen relationships with your customers.

Online advertisement goes a long way when utilizing video, don’t miss the boat and give us a call!

Jazzfly Video Productions has been working with companies in the Tri-Cities area creating short promotional videos.

Why would you make a video for your company? Think about this, if an image is worth 1000 words; a minute of video is worth 1.8 million words!   What a great opportunity to tell your story in a fun and engaging way and be able to reach that many more people.

We visited Hapkido Martial Arts  in Coquitlam last week, their students were performing their monthly belt test . We created this short video showing the formality, the techniques and the skills that the kids learned. We were so impressed by kids of all ages who showed martial arts dexterity and respect to each other. Way to go Diane Lee and  Hapkido Martial Arts . We definitely recommend their academy!

Jazzfly Video Productions met with Joseph Choi also known as “The Cabinet Whisperer”, Director of Customer Happiness with ShelfGenie. Joseph is passionate about transforming spaces and making people’s lives less stressed.                                                                                    Joseph commissioned a promotional video for ShelfGenie BC showcasing his work, his team and using some real client testimonials.                                                                                                                                                                                                                                                                        We had a blast making this video. Joseph and his staff are dedicated individuals, passionate about what they do and truly show commitment to service their clientele. We also showcased a few happy customers that are 100% satisfied with ShelfGenie, Joseph and his team.

Jazzfly Video Productions worked with the client drafting a script with a clear call to action. We set interviews with the owner, staff and customers. We used b-roll takes that helped interpret they said in the interviews. The final product is a 3.5 minutes promotional video that is informative, interesting and professional. We also delivered a series of 30 seconds short videos used for home page, social media purposes and email marketing.

ShelfGenie: “Everything within reach”

Meet Carol one of ShelfGenie’s top designers.



The Tri-Cities Chamber of Commerce is a not-for-profit organization that offers a variety of services to the local business community. The Chamber rewards annually businesses, organizations and individuals who have been selected for their involvement in the community and their achievements of Excellence.

We were invited to produce a highlights of event video for the 2016 Business Excellence Awards held at the Hard Rock Casino Vancouver. The purpose of this video is to promote the following year event and invite the community to participate and support the Chamber in this annual Gala.

Congratulations to all the Award Winners!


Jazzfly Video Productions is excited about attending the 2015 Tri-Cities Chamber of Commerce Business Excellence Awards Gala at the Hard Rock Casino. Our Senior Video Producer Ross Harvey Will be videotaping the highlights of the event. Get in front of the camera and be part of the video!!!! Here is the video of last year’s event that we also produced:

Many people think that having your own business is the key to have more time and freedom. This may be true in some cases and I am sure there are many business owners that can testify that they got where they got with a lot of effort and sacrifice. The key to success is to be organized and focused, discipline is a must!

When I first joined Jazzfly Video Productions  I felt a bit lost , I was running in all directions without accomplishing much, I knew what I had to do but I had so many things in my head that I was becoming my own enemy. Fortunately I was introduced to Donna Willon of Focused Networking . Donna offers one on one coaching sessions called “Achieving Excellence“. This program allows business owners to become more focused by working on a business plan, strengthening strategic alliances and taking action every day. During the coaching sessions, Donna offers advise and challenges you to do what you need to do to succeed.

We worked with Donna to produce a business coach promotional video of her coaching sessions. We interviewed Donna in our studio and in a few hours we had a striking promotional piece that she will use on her website and social media channels.

Thank you Donna for sharing your knowledge!



Our video this week is called “Respect your Audience”
Have you ever found yourself surfing the webs for hours? Well that’s me , and I’ve noticed a few interesting facts about my own behaviour while watching a video on the web.

When I read an interesting tag line or intro to a video, I usually click to watch and stay tuned for up to 3 minutes, only if the video catches my attention in the first 30 seconds.
I have seen longer corporate videos (4 + minutes) that are interesting and well made, but they have so much fluff that their message gets lost as well as their audience’s attention.

So what is the ideal length for a corporate video?
I believe it depends on the message you want to send as well as the purpose of your video.
If you are making a video to promote a local charity, an event or running a contest, I would say no longer than 30 seconds to catch your audience’s attention and keep them engaged.
If you are showcasing your company and/or employees, anywhere between 2 to 4 minutes.
And please nothing longer than 5 minutes, and even 5 minutes is a minute too long!!!!